The Nature vs Nurture of Behavioral Finance.
After a client has completed the Financial DNA Natural Behavior Discovery (the core nature), financial advisors guide clients through our Financial DNA Learned Behavior Discovery process (establishing the nurture). The outcome is an eye-opening Nature vs. Nurture comparison charting the impact of the client’s life, financial circumstances, experiences, and education.
The 18 “strands” of financial behavior revealed by this process for building the client’s financial plan and investment portfolio. Financial advisors use these insights to venture into meaningful client discussions regarding life experiences, values and education that guide clients to their decisions during major life and financial events.
Financial DNA Learned Behavior | The Questionnaire.
Behavioral Investment Policy Statement
The end objective of the Financial DNA Learned Behavior Discovery process is a Behavioral Investment Policy Statement (IPS). This IPS is prepared by financial advisors to establish the client’s investment objectives, process, and policies applicable to managing the investment portfolio based on their financial personality.